Version: privacy-2026-10 · Effective date: October 20, 2026
Replaces: the Privacy Policy last updated on October 14, 2026
Languages: this policy is available in English and Spanish, and both versions have the same content.
This policy explains what personal data LiftIQ collects, why, who receives it, and how you can control or delete it. It covers the LiftIQ mobile app and the website liftiqsolutions.app (together, the "Service").
The Service is operated by Think & Do Hub, LLC ("LiftIQ Solutions", "we", "us"). Privacy contact: [email protected]. Postal address: 1264 US-1 Ste 105, Rockledge, FL 32955, United States.
LiftIQ Solutions is not established in the European Union or the United Kingdom and has not appointed a representative there.
LiftIQ is only for people 18 or older. We ask for your date of birth when you sign up so we can check this. If the date shows you are under 18, you cannot create an account. We do not ask for identity documents.
On the website, if the date of birth entered is under 18, your browser keeps a note of when that happened, but not the date itself, for 30 days, so that the age check cannot simply be repeated. If we learn that an account belongs to someone under 18, we will close it.
Display name, biological sex, date of birth, height, weight and starting weight, unit system, primary goal, activity level, training experience, training days and session length, training location, available equipment, dietary preferences, health conditions and injury details (area, side, status and movements to avoid). If you add a gym profile: its name, address and equipment.
Workouts, sets, reps, weights, personal records, training plans and plan changes. Food logs, water logs, supplements (name, dose, timing and notes). Goals. Body measurements (weight, body fat, chest, waist, arms and muscle mass). Workout ratings.
Health conditions, injuries and body measurements are sensitive data. We use them only to personalize and keep your training and nutrition safe and, if you use them, for the AI features described in 3.5.
Adding health conditions and injuries is optional. Before you add them, we ask for your explicit consent, separate from accepting the Terms and this policy. You can withdraw that consent at any time by removing them from your profile. Withdrawing does not affect your account, but the App can no longer adapt your plan to them. We never sell health data and never use it for advertising.
All photos are optional.
| Photo | Where it goes | Who can see it |
|---|---|---|
| Profile photo | Stored as a file with a web address that is not password-protected | Anyone who obtains the address can view it. The list of photos is not public. |
| Coach directory photo (coaches only) | Same kind of storage as profile photos | Shown in the coach directory |
| Progress photos | Private storage | Only you, plus a connected coach if you share progress photos with them (see section 6) |
| Check-in photos (coaching) | Private storage | Only you, unless you share that photo with your active coach |
| Physique photos (18+ only) | Private storage. They are also sent to our AI provider for an estimate, and the estimate is stored with your account. | Only you |
| Food photos | Sent to our AI provider for a nutrition estimate. We do not store them. | No one |
We do not use profile photos for face recognition, we do not analyze them with AI and we do not use them in advertising.
If you use human coaching we store coach profiles (display name, bio, availability, photo, specialties, languages, format and base country), connection requests, coaching messages, check-ins (weight, energy, sleep, soreness, stress, notes and an optional photo), workout and nutrition proposals and decisions, and your sharing choices.
If you apply to be a coach we also store your application: display and professional name, country, experience, specialties, languages, format, photo, credential details (title, issuer, number and expiry), and your confirmation that you are an adult and agree to verification.
When certain coaching events happen (a new check-in or a connection request), an email notification is sent through our email provider. It contains the display name of the person involved, not the content of check-ins or messages.
Reminders (rest timer, workouts, water, nutrition, records and weekly nudges) are scheduled on your device. If you turn on push notifications for coaching, we store a push token, an installation identifier, your platform, time zone and language. We delete push tokens that have not been refreshed in 180 days. Push messages contain generic text, not your data.
Subscriptions are bought through Apple or Google, who process the payment. We do not receive your card details. Our subscription provider, RevenueCat, identifies you by your LiftIQ user ID. We store whether your subscription is active, the product, and the purchase and expiry dates.
The App keeps some data on your phone so it works offline and stays fast: active and completed workouts, your AI Coach conversation, reminder settings and cached account data. Most account-specific caches are cleared when you sign out. Your login session is kept in the device's secure storage.
We do not sell your personal data.
| Provider | What for | Data involved |
|---|---|---|
| Supabase | Database, authentication, file storage and server functions | All the account data in section 3 that is stored on our servers |
| Groq, Inc. | AI inference: AI Coach, food photos, physique estimates | As described in 3.5 |
| RevenueCat | Subscription management | User ID and purchase status |
| Apple | Sign in with Apple, App Store purchases, Apple Health (written on your device), account revocation when you delete your account | As described in 3.1, 3.7 and 3.9 |
| Sign in with Google, Google Play purchases | As described in 3.1 and 3.9 | |
| HeyCatch (with PostHog as its sub-processor) | Product analytics in the App and on the website home page | User ID, email, sign-up date, usage and device data, plan at subscription start |
| Sentry | Crash and error reports | Device and app information and error details |
| Expo | App updates, and push delivery for coaching notifications | Push token and generic message text; information needed to deliver updates |
| Resend | Coaching email notifications | Recipient email and the display name of the person involved |
| Cloudflare | Generating food images | Only the food name |
| Open Food Facts | Barcode product lookup | Only the barcode |
| Kroger | Store and product lookup (optional) | ZIP code or store ID and search term |
| Instacart | Creating a shopping link (optional) | Item names and quantities |
These providers process data for the purposes above, under their contractual terms with us. Each also has its own privacy policy. When you open an Instacart shopping link, or sign in with Apple or Google, those companies also apply their own privacy policies.
We do not use payment processors other than Apple and Google today. Paid human coaching is prepared in the code but is not offered to users. If it is ever offered, this policy will be updated first.
Only approved coaches who are actively connected to you can see data you share. You decide separately for each category: training, nutrition, measurements and progress photos. Every category starts turned off. Turning a category off stops new access to it. Ending or changing the coaching relationship removes the former coach's access to your record. A photo that was already opened may remain available briefly, and a coach may keep a copy they saved outside LiftIQ.
Coaching messages, check-ins and proposals are available to the people in that coaching relationship.
We only send marketing emails (tips, product news and offers) if you give separate, optional permission:
At the time of this version, no marketing campaigns are active. Account and service messages are not marketing.
You can delete your account in the App (Profile → Delete Account). This permanently deletes your account and the data linked to it in our database. That includes your profile, workout history, nutrition logs, body measurements, personal records, plans, coaching data, physique estimates, consent records and analytics events. We also delete your photo files: profile, coach photo, progress, check-in and physique photos. If you signed in with Apple, we revoke LiftIQ's access to your Apple account.
All connections use encryption in transit (HTTPS). Database access rules limit each account to its own data, except data you choose to share with a coach. Passwords are not stored in plain text. Progress, check-in and physique photos are kept in private storage and shown only through temporary links.
Depending on where you live, you may have the right to access, correct, delete or export your data; to object to or restrict some processing; to withdraw consent at any time; and to complain to your data protection authority. To delete your account, use the in-app option. For anything else, write to [email protected].
| Processing | Legal basis |
|---|---|
| Account, plans, logs, coaching, AI features you use, subscriptions, age check | Performance of our contract with you |
| Health conditions and injuries | Your explicit consent (see 3.3) |
| Marketing emails | Your consent (section 7) |
| Product analytics, crash reports and security | Our legitimate interest in keeping the Service working and improving it |
| Record of accepted documents, and keeping records the law requires | Legal obligation and legitimate interest |
We respond to requests within one month. That period can be extended by two further months for complex requests, and we will tell you if it is. Your data is processed in the United States. Where the law requires a transfer safeguard, we rely on the safeguards in our contractual terms with our providers, such as Standard Contractual Clauses where they apply.
Each version of this policy has a version identifier and an effective date. When we change it, we publish a new version with a new identifier. If a change is material, we will tell you before it takes effect, in the App, on the website or by email. If a change needs your consent, for example a new use of health data, we will ask for it and will not apply the change to you without it.